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McDonald's: Mascotathon

" ...Shirley Temple's precocious voice provides the perfect musical backing to a charming sequence which shows children "joining the movement"..." DavidReviews

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Homebase: Containers

"… This is the third transformation by Homebase to demonstrate the homeliness of the products you can buy from the store and it’s surely the best yet." DavidReviews

Latest from the Leo blog…

The Sharpener


Cocaine Unwrapped

‘Cocaine Unwrapped’, a film by Rachel Seifert, premiered in London on Wednesday 16th May. Leo Burnett…

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News

Leo Burnett unveils management succession plan

Giles Hedger and Paul Lawson promoted to new senior management positions.

Awards

Leo Burnett wins at first Cannes Creative Effectiveness Awards

"There's a McDonald's for Everyone" triumphs

Honouring creativity which has shown a proven impact on a client’s business, our work for McDonald’s won Gold (1 of only 6 awarded). We couldn't be more proud to have our work recognised as one of the biggest marketing turn-around success stories of recent years.

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Rice Krispies Squares: It's all lies

"This ad starts off by claiming that we will be given an impressive boat if we buy RK Squares before admitting that it's all lies. Not only will we not receive a free boat, Rice Krispies Squares aren't even square...the fiends." DavidReviews

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McDonald’s: First day

“If the intention was to show how naturally McDonald’s fits into everyday life, and provides an emotionally rewarding experience, then this ad hits the spot.”

David Hackworthy Strategy Partner, The Red Brick Road in Marketing Magazine’s Adwatch

News

Leo Burnett acquires digital agencies Holler & Airlock

Social media specialists, Holler, and digital creative agency, Airlock, join the Leo Burnett Group representing significant investment in creativity and innovation for our clients.

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Leo Burnett UK Chair Andrew Edwards expands role

Andrew Edwards, Group Chairman and Chief Executive Officer of Leo Burnett Group in the UK expands his role to take on the additional responsibility for Central Europe.

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McDonald’s: Coffee & conversations

“Restraint has been super-sized in this great little spot. Just what was needed... I like.”

Darren Bailes ECD at VCCP in Campaign Magazine’s Private View