McDonald’s
Fries Claims
McDonald’s Fries are world famous for being crispy, delicious, and iconic. But there’s a problem. McDonald’s Fries are so irresistible that millions of them are stolen every day and there’s nothing anybody can do about it… Until now. To tackle this infamous problem that affects so many McDonald’s fans, we opened the world’s first law firm dedicated to fighting Fry theft. Fries Claims turned a simple fan truth into a unique cultural moment. In just one day, we settled hundreds of cases, with over 15k fan engagements on Twitter. Justice and Fries were served.