McDonald’s
McDelivery and the Movies
We made a series of fun, humorous, movie-inspired idents to launch McDelivery’s sponsorship of films on ITV.
From Westerns to Horror films, the idents see McDelivery play with various popular movie tropes, positioning food-related issues like fighting over the last nugget at the centre of the plot line. Using true-to-genre soundtracks, titles and mise-en-scene, the idents capture the magic of the movies, before swiftly cutting to real life scenarios with McDelivery at the centre.