Iconic Breakfast - Leo Burnett

McDonald’s

Iconic Breakfast

There’s no better wake up call than a Sausage & Egg McMuffin. Our latest outdoor campaign plays on the UI of phone alarms to show off an iconic product.

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40 Years of Christmas on the Nation’s Network

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Christmas

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“Descended from Greatness”

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Just Used Confused.com

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The Original Icon

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Iconic Breakfast

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Hottest Drop

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Prices Locked Low

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Happy Holidays

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More of The Winning Feeling

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Team Behind The Team

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Boss Your Bathroom

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Tour de France 2023

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A Lot Goes Into the All New Fabia

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Purr & Grrr

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Cities

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Pack Your Bags with Russell Kane

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Live Happy

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April Fools’ Day

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More Reasons

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Crunchy Nut Obsessed

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25 Years of Breakfast

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#McNuggetWorthy

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Fries Claims

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Lights On

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McDelivery and the Movies

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Iconic Drips

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Next Stop, McDonald’s

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McSpicy Debate